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The brand uses celebrity effect to expand its influence in various regions, and celebrities also hope to improve their popularity, which means two birds can kill two birds. As the fire with little meat Wu Yifan day at micro-blog before drying out a photo, let us spread unlimited reverie. The table placed a hat and Adidas Yeezy 750 Boost, while the feet are wearing a pair of OTH x adidas Consortium Tubular Moc joint models, while saying "choice phobia · · ·" but, perhaps this is he and adidas good close performance![Chinese shoes Network - Brand Dynamics] with respect to the plight of the 2008 Olympic Games, Adidas (stores) just released 2012 performance in Greater China grew 15 percent, is a "counter-attack." Since 2008 the leadership overestimated the Chinese market after the Olympics, resulting in serious backlog of inventory, it gave me the opportunity to overtake a lot of local brands. Now, the domestic sporting goods market has entered the worst of times, the general decline in the overall performance. Anta (stores) Sports (02020.HK) net profit for the first time since the five-year decline; Olympic sports (01968.HK) turnover decreased by 37.5%, net profit of 778 million yuan from the 2011 drop 60.1 percent; Nike Greater China growth has lagged behind the global market growth rate. The best time Adidas seems to usher in Beijing after the Olympics. March 8, in the "Economic Observer" interview, general manager of high Skyline Adidas Greater China director for reform over the past year made a detailed anatomy. Skyline High, said one business focus in 2013 is to expand the shop's lower-tier cities, plans to sell 800 this year, of which two-thirds of the lower-tier cities, China's future growth in the vast majority of consumer demand buy cheap jordans online generated in the low line city. In this regard, adidas by the census and its own research to develop a list and order of a single shop. "countryside" timetable "After 2008, Adidas first encountered the stock crisis, when the 2009 crisis, when industry-wide inventory, Adidas has come up with solutions, such as the country is again divided into six zones, increase support for dealers efforts, but also the first to propose Adidas 'channel sink', high Skyline its managing director of China announced that it will expand the market to six-tier cities, the whole industry think that's incredible. "key road sports consulting firm founder Zhang said. Adidas had developed a strategy called "the road leading to 2015", the Strategic Plan to 2015 deep into the whole China over 1400 low-tier cities, currently only extends the half. High Skyline recalled that in early 2000, when most of the Adidas shop are open at one to three tier cities, so most of the stores are in major cities, and now need to change this deployment. Adidas research team first national census information in 2010, to understand the population and level of economic development, wealth levels in different provinces, in addition, also received data from retailers, fast-food restaurants and other industries, is also investigating how many open every place banks, schools, department stores, etc., after these data were aggregated, and then analyze how much Adidas currently has market share in that city or region, the number of competitors share, enter that area there is much opportunity. For example, this place Adidas market share is very low, you want to increase market share, or where the blank, by this way also came in a sequence, press has gradually go to these places to shop. This is the Adida cheap air jordans s shop in a future roadmap. What order open, where the first open, where after opening, have carried out a very rigorous calculations. High Skyline Adidas represent the number of shop next year we will continue to rise, mainly in lower-tier cities. He revealed an ongoing project, through this project to determine how fast attack to enter these low-tier cities, how to help dealers sell more quickly in these places, and can more easily buy goods from Adidas, provide to that place to go. In some low-tier cities, few international brands involved, in this case, high Skyline said, "We will do an assumption simulation, and then shop accordingly and then develop our plan." He stressed that the low-tier cities consumers increasingly want to buy an international brand, which Adidas to create a good environment, but with the entry of Adidas, while some of our competitors will have to come, competition will become even more intense. Overall, Adidas's goal is to further China 2015 1400 low-tier cities, and currently only open 350, less than half. Skyline High, said this is because in 2012 the overall economic environment is not very good, not only for the sporting goods industry, there are a lot of other industries have suffered a challenge, so a little change of pace and a little shop plans. throughout 2012, high Skyline and his team have a very important task is and dealers "make friends." High Skyline said, to go deep into China so many low-tier cities, adidas is no way to totally self-employed, you need to shop together through distributors, and dealers is required by their "friends" to find their own partners to offline Local shop smaller cities again. In the 18 months prior to 2013, for the low-line market, Adidas has also changed the media delivery ratio Cheap jordans online air jordan 11 blackout for sale and core marketing communication strategy, trying to further enhance low-tier cities in brand awareness. It will spend more on low-tier cities in the media, such as television advertising. "We are now offering television advertising mainly for low-tier cities, because there is more use of television." High Skyline said. eliminate Stock Adidas suppliers from Adidas to ensure that they earn the highest profits. As for how to do it, said high Skyline through digital reading. Every day, each one selling point, a list of each Adidas require auto sales data in real-time feedback. Upon receipt, the Adidas team will integrate the data into standard systems and reports, and then analyzed. About the display data of the report, the data in the form of dealer stores and outlets and turned over no difference in time to be included sales, trading category, each product price points. "Hard to say if there is any difference, then, is that we have 100% of its stores data replenishment system, but auto shop may be 80% to 90% to provide such data to us." High Skyline explained. The most basic, these data can be found in consumer trends Shanghai and Beijing is very different, such as the southern city of Hong Kong fashion preferences, and some northern provinces, the trend is more like Korean style; and low-tier cities in China, Adidas blue sales of running shoes better, more beautiful orange shoes the best cities on high sales, it is because the latter uses high-tech equipment, such as better shock absorption, higher prices. These data also reflect that a storefront is male or female customer customer more and more kinds of products are more preferred. In order to ensure that consumers enter the store when you want to buy the product he / she will be able to find. Retro jordans for sale using data stores in different areas of analysis, Adidas can help dealers purchase. Skyline New Product Showcase pointing high says, "When the dealer came in here, he can rely on his experience and personal preferences procurement of products. With this data in the future, however, we can tell them that you want to buy this pink shoe, the shoe piece in your area are selling well in the past. If there is no data to support it, everything is very subjective, with this data to support future, everything is documented. "" Through these surveys, we make a carefully selected product category, sold to raise rates. "High Skyline said. Adidas declared goal is to become the most profitable of all the distribution partners, the most profitable business partners. High Skyline says only do this in order to allow reseller partners willing to invest their money earned in the future in new store openings. above the key road sports consulting firm founder Zhang said early Adidas rely on a strong supply chain management in the Japanese market have been successful, and now transplant effective in Chinese market, when the whole industry in 2013 are at the "low consolidation "stage, when, Adidas has been a step forward a few steps behind this support is supply chain management. "We changed the market operation in China's business model. In the past, places great emphasis on the wholesale and retail business and relatively neglected, but later we found that this is not enough." High Skyline said. Want and the world's top retailers comparable Adidas to look aimed at the Spanish retailer Zara and Sweden's Hennes & amp; Mauritz AB, both fast fashion companies have in the Chinese market as the retail model. Adidas has been from the two companies "dig" talent. Focus Fashion C jordans on sale online urrently, Adidas is restructuring retail stores, the next two years, Adidas will launch subdivision counters in mainland China stores in 7000 to provide professional products to attract backpackers and even fashionistas. it has been respected fashion Adidas in the Chinese market, tasted the sweetness. Zhang said that in China, sports lifestyle is far from becoming mainstream, the demand for basic movement is not enough, fashion and sports style is very suitable for Chinese consumers. He said the sports brand Adidas as a hundred years, in the case of global resources, based on the field of professional sports, with the Chinese market under a lot of effort in terms of fashion. However, the general sports brand in sports on the basis of the properties are not strong enough to follow the style of the line, it is easy to fall into the casual wear market, "Red Sea" to go. The Adidas market segments in China to build a number of sub-brands, such as targeting youth fashion sports brand NEO series. 2012 Adidas focus on investment in the Chinese market including the launch of the first TV ad for the NEO brand. And compared to other Adidas sportswear are fast to build faster. High Skyline also revealed its plans in terms of outdoor category, "We found that Chinese consumers increasingly prefer outdoor lifestyle in China, mainly the northern region, we have opened 30 against in the outdoors store. "By the end of 2013, Adidas plans to expand the number of stores to 100 outdoors. adidas think there is an opportunity to point that children's clothing, children's clothing which has opened 500 stores in China, and will continue to invest in that category. In addition, high Skyline represents will continue to invest in women category. "Not that we did not previously cheap foamposites pay attention to women's products, but the past few years, we found a trend, more and more brands stationed in Shanghai, stationed in China, a woman brought a very rich choice of numerous, each brand provided their unique product positioning, we found in the last two years, seems to be more difficult to catch before loyal women consumers into our shop inside to consume. "High Skyline said. (Chinese shoes Network - the most authoritative and most professional Footwear News)Whether Friday night drink will let you forget the hard work? The park with the sun will let you say goodbye to the troubles of life? There are many things we can do to recharge our bodies and minds. A romantic, perfect date, an avant-garde, novel experience, or a long-distance running party. as new 100-lun flagship running shoes, 1226 more on the basis of its predecessor 1225 running shoes on the perfect interpretation of the harmonious unity of support and suspension. Known as the history of the strongest N-ergy full range of suspension system the fully extended Gago, make the first step under which can feel flexible from foot to a greater extent, reduce the impact force of the foot and face of the body, as if the energy storage stick, provides the perfect drive for each step run, let you in forget the troubles and pressure in running time, "full power". 1226 in the design also show ingenuity. Design of shoe new 100-lun overhaul, reducing the redundant space toe, a running shoes massiness and foot of the shoe body more fit. Bright fluorescent design and white net surface of the shoe body each other, will run an arc into a colorful, like infinite energy from the spread of the body directly to the soul. as the world's leading sports brand, New Balance new 100-lun unremittingly brings the jordan retro 14 white/fuchsia blast/black most advanced concepts for Chinese movement. In 2010, calls "ready for the new brand campaign" New Balance new 100-lun, inject positive energy Everfount to top sports technology for you, make running is not only a simple boring sport, is to let you and work and life "to" the best carrier. Integrate the running into your life, and bring you a new and supreme "call" experience. Nike Air Max Hyperposite Christmas Edition players boots again discovered network, with silver shoes shoes, red and green details, plus tongue Gingerbread Man logo, the most iconic Christmas configuration, the Nike Air Max Hyperposite PE eBay is for sale.NIKE and Dover street market joint selection of the traditional Dunk High is modeled, and combined with the original black and white shows two simple pure color, sporadic Nong Nong retro flavor at the same time, tongue and heel on Dover street market the brand logo also revealed the trend of breath; this for everyone to bring two color beautiful figure reward. search app store to download and install when guest artifact, the hot shoe money grab single worry free; forum posting shoes identification, God distinguish between true and false, Taobao to buy shoes more at ease; detailed inquiry micro channel dunkhome, microblogging "when off, the interaction does not stop! source: solecollectorSports players Nike Air Footscape Woven Chukka Leopard & amp; zebra Offer Information 2011-07-19 09:40:57 & nbsp; Chinese shoes network www.cnxz.cn & nbsp; [Source: trendsetters] Print & nbsp; Close & nbsp; & nbsp; & nbsp; Chinese shoes network July 19 hearing, has attracted a lot of attention of Nike Air Footscape Woven Chukka after extension now it has been identified will be on sale at the 25th of this month, in order to allow the majority of fa jordan 3 katrina 2018 ns can purchased the shoes for the first time, we bring you this special sale store information. & nbsp; & nbsp; & nbsp; the first will be on sale in the shop on the 25th are: BEGINS, NPC Beijing & amp; NPC Shanghai, JUICE, normalizing, ASIMCO Beijing & amp; ASIMCO Shenyang, new forces Anwar Guangzhou animation Star City Plaza shoe store, DEAL Beijing & amp; DEAL Tianjin, COLOUR, Wuhan 101 fashion factory. In addition to first sale outside the store on the 25th, some of the designated store will also sell the shoes in the 28th. Related newsLebron James (LeBron James), Kobe Bryant (Kobe Bryant) and Kevin Durant (Kevin Durant) all looked forward to their future sports career achievements through childhood toys. Basketball Pro Toy Pack for young athletes, with LEBRON 13, KOBE X and KD8 three big shoes, so that these childhood toys to greet. LEBRON 13 MINI HOOP LEBRON 13 salutes the tunable basket for the Cleveland superstar Lebron's childhood training. The gradual pattern symbolizes the adjustable basket height to satisfy the children who are in the growth period and the smaller size. The inspiration of shoe color matching is also taken from the main hue of the basketball frame. KOBE X HERO Losangeles point guard Kobe has been very admired for superheroes who have superpowers. The lightning pattern on KOBE X shoes reminds us of the classic and eternal heroic image of the film. KD8 MONEY BALLBefore became a all - star forward, Durant's love for basketball, as a teenager, was vividly embodied in his toys. For him, with a coin and a few mini - toy cars, a very imaginative basketball game can be played, the car plays the player and the coin is the ball. KD8's insole is printed with a penny, and the sole uses a series of car models. LEBRON 13 MIN jordans on sale mens I HOOP and KOBE X HERO are now sold exclusively through Nike.com. legendary basketball stars, in addition to Michael Jordan, there are many topics of Dennis, Rodman, and Scottie Pippen. The last year has already spread Nike will take Nike Air; Shake NDestrukt engraved, and Nike has also officially announced the news, the two will debut in 1996, by Eric; Avar design, with side tie with a wide range of Swoosh Logo through the design, in order to more then Dennis Rodman the shoes engraved return after a lapse of 21 years, Nike more breath back to paragraph three of the original color, and the pricing $$140 yuan on sale in April 28th, was finally able to let you back to childhood memories. -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- , every day at six, on the way home from school, the 1626 WeChat public number makes you home! it's one of the most attractive Hairstyles for girls! can do so much for the team to take part in the marathon? Zhou Bichang? jerseys collocation! May be you ignore the sexy and publicity why do the boys have no resistance to girls wearing AJ? - - - - - - - - - - to the tide recommended - - - - - - - - - - Nike Benassi Print Slide black and red flowers Reebok LX8500 retro running shoes -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- , every day at six, on the way home from school, the 1626 WeChat public number makes you home! it's one of the most attractive Hairstyles for girls! can do so much for the team to take part in the marathon? Zhou Bichang? jerseys collocation! May be you ignore the sexy and publicity why do the boys have no resistance to girls wearing AJ? Boris, Bidjan, Saberi and SALOMON are releasing joint products to launch a pair of clay colore air jordan 11 space jam for sale d Speedcross 4 sneakers. Although it is not clear that this pair of shoes the color process, but from a single product of the picture, the double color Speedcross 4 as the earth made color effect salvaged from the mire, even outside the bottom as well as mud to dry after the watermark details. They're priced at 475 American sports shoes. -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- , every day at six, on the way home from school, the 1626 WeChat public number makes you home! it's one of the most attractive Hairstyles for girls! can do so much for the team to take part in the marathon? Zhou Bichang? jerseys collocation! May be you ignore the sexy and publicity why do the boys have no resistance to girls wearing AJ? - - - - - - - - - - to the tide recommended - - - - - - - - - - Nike Benassi Print Slide black and red flowers Reebok LX8500 retro running shoes Nike back to Air Penny 4, "True Red" color, VNike, Air, Zoom, LWP, new color, without Kim, Jones aura is also worth trying review on an article: Nike back to Air Penny 4, "True Red" color next article: VNike, Air, Zoom, LWP, new color, no Kim Jones aura, it is worth trying Nike classic CORTEZ year of the movie "the true story of Agam" protagonist Agam (played by Tom Hanks) and a red, also got "Agam shoes" title. In 2009, CORTEZ returned to nirvana. Inherited its consistently "super light" and "slow shock" DNA, and integrated into the "top FLYWIRE" technology, the overall weight down to more than twenty years to the extreme. With the high-tech, with the classic retro style, which is why so many years have been popular trend of transformation, CORTEZ has always stood.Lil Wayne x Supra Spectrum new color tushang 2013-12-08 23:09:17 joint new work, new color Lil Wayne x Supra Spectrum exposure on the network, like friends can look at. & nbsp; & nbsp; & nbsp; a group of power: Nike x PPP series 2014-05-06 22:49:44 May 3 Nike will release a new series, which comes from a shared love of basketball. For people to celebrate different backgrounds because of the common love of the sport of basketball and come together, hand in hand Nike PIGALLE, it is familiar Pain O Chokolat, co-launched to show the true style of basketball series - Nike x PPP series. The series Nike Air Force 1 Hi and Lo with a vest and shorts, plus basketball and cap, to create a classic basketball equipment, perfect showing a love of basketball group's image. To be able to fit more urban living environment, Nike x PPP series will sport style urban fashion sense combined, so you ride arena from everyday life, they are suitable for wearing. Nike and Pain O Chokolat established a decade-long partnership, (PIGALLE Paris Pain O ChoKolat,, Pompon) series will be the essence of this Nike x PPP Paris creative class into products. Its design is inspired by the basketball court, play ground becomes rough due to the long, metal basket has become rusty. Designers of these elements into the design, by dipping the material and tie-dye process so that the series is also showing a sense of history. The series has AF1 Hi and AF1 Low two styles, and interpretation of this iconic Air Force 1 is extremely popular with a unique way. In order to more suitable for everyday wear, the classic Air Force 1 selected refined leather production process is completely learn construction skills Men's shoes, in addition to the excess liner material adds leather laces, and a separate large metal eyelets and adds a hint of its tooling boots feeling. Waterproof leather uppers after waxing, depending on the length of time wearing will show varying degrees of effectiveness, so that the wearer more unique charm. Last outsole with a transparent material, the internal geometric patterns looming - like coach deployment stadium lineup FIG. St & eacute; phane Ashpool is one of the founding members of the PPP, he was a professional basketball player, also had to apply for the construction of community basketball court. Now, Ashpool here serving coach, Nike Air Force 1 as his first choice on the pitch and he also has a personal bond. & nbsp; "1982 years Yes I was born that year, but also the birth year AF1, this fact makes me feel like I'm very excited about the many details related to this that I want to wear sneakers and give it. Life Watching sandals would think a lot of the story behind it, will think of rust stains on the court, this shoe staining pattern or whether it is full of texture texture breath of life. " Nike x PPP series consists of two pieces of clothing vests, two shorts, cap and basketball, but also the members of the community standard equipment basketball game. When asked about the details of the design, Ashpool explains: "hem shorts showing handmade old college style for all styles of design can provide comfortable wearing feeling completely customized according to our needs..." Nike x PPP series clothing color perfect interpretation of the basketball qualities and show the confrontation between competition between the teams. Cotton shorts and a vest with a special tie-dye process showing the effect of fading and wear, and shoes to keep the unity of style - it is like being in the stadium from different years. Basketball black and white tones, whenever basketball swirling in the sky alternating black and white colors, showing a strong visual effect. PPP cap embroidered with classic signs, one of which "P" is a diamond in the ring, indicating that the group closer together through basketball. sports movement based on the concept of product design, Nike x PPP series is in this way tells its own story. From May 3, Nike x PPP series will be designated shops for sale in China's major Nike. More on & nbsp; Nike x PPP & nbsp; series of behind the scenes, so stay tuned "SIZE Size" magazine reported in the May issue. Air Jordan 12 Turf Carr & middot; Crawford PE exposed 2015-06-09 14:29:57 As we all know, Jordan is a baseball enthusiast, Jordan Brand has signed a number of professional baseball players as a spokesperson. Recently, a pair of MLB players on the network exposed Carr & middot; Crawford player version Air Jordan 12 Turf, in addition to the outsole this shoe is more suitable to nail baseball outsole, and the rest have been using the Air Jordan 12's design, color side is using the Los Angeles Dodgers in the white, blue and red color, the heel is embroidered with the words "CC25" to display its master identity. & nbsp; classic remodeling Nike Sportswear Lunar Pegasus 89 debut 2013-12-08 23:25:19 Pegasus was born in 1983 in another classic series is Nike's running shoes series, and this of this Lunar Pegasus 89 sucked the classic remodeling, and then return with a new look. In addition to the new Lunaron cushioning outsole, lightweight shoes also to the nylon mesh fabric and replace the previous suede and leather fabrics, together with nowadays popular 3M reflective material to build the Swoosh, this classic Nike Sportswear Lunar remodeling after Pegasus 89 will attract lovers of jogging shoes you do?